The Golden Goose of Sports: Unveiling Michael Jordan’s Lucrative Athletic Empire

Michael Jordan isn’t just the king of basketball, he’s the king of the entire sports world.

The retired NBA great is the highest-paid athlete of all time, with an estimated $2.62 billion in inflation-adjusted career earnings, according to an analysis by Sportico. His Airness tops a list of 12 billionaire athletes, which includes long-retired greats like Arnold Palmer and present-day stars such as Lionel Messi.
Michael Jordan

The most startling fact about Jordan’s career earnings, apart from the amount itself, is how little of it comes from his time on the court. Only six percent of what the 58-year-old has made comes from contracts he signed with the Chicago Bulls and Washington Wizards during his 15 years in the league. A big reason for this is how much the sports world has changed since Jordan’s rookie season in 1984. Although NBA players can make upwards of $45 million today, the highest-paid player back at the time was Magic Johnson, who was paid $2.5 million that season. Jordan’s salary during his first year in the NBA? $500,000.

Michael Jordan in 1992

Michael Jordan during his playing days  AP Images

Instead, the bulk of his earnings come from endorsements, licensing and memorabilia earnings. Although he hasn’t played in an NBA game since 2003, Jordan still has ongoing deals with Gatorade, Hanes, Upper Deck and, of course, Nike. His 37-year-relationship with the sneaker giant is the biggest reason he tops the list. In addition to having his own brand at the company, Air Jordan, he’ll also make $150 million in royalties this year.

Show me the money!”: Michael Jordan tops list of highest-paid athletes of all-time even after retiring nearly 20 years ago, with $2.6 billion as lifetime earnings - The SportsRush

Joining Jordan in Sportico’s top five are golfers Tiger Woods (who has made $2.1 billion), Palmer ($1.5 billion), Jack Nicklaus ($1.38 billion), and soccer star Cristiano Ronaldo ($1.24 billion). Rounding out the Billionaires Dozen are boxer Floyd Mayweather ($1.2 billion), basketball player LeBron James ($1.17 billion), Messi ($1.14 billion), F1 legend Michael Schumacher ($1.13 billion), tennis great Roger Federer ($1.12 billion), golfer Phil Mickelson ($1.08 billion) and retired soccer player David Beckham ($1.05 billion). You can read Sportico’s fascinating full analysis of the 25 highest-paid athletes of all time here.
Sportico on Twitter: "Michael Jordan is the highest-paid athlete of all time, with inflation-adjusted career earnings of $2.62 billion—and only 6% of the total is from his playing contracts with the Chicago

If you’re looking for a lesson to take from the list, it’s pretty simple: Be one of the greatest to ever do something and you just might get paid.

Related Posts

Who’s the GOAT? Cristiano Ronaldo dines with basketball icon Michael Jordan. ‎ ‎

CRISTIANO RONALDO shared a snap on a double date with girlfriend Georgina Rodriguez and basketball icon Michael Jordan. The Juventus star, fresh of a Serie A winning…

Ryan Curry Stuns in Her 7th Birthday Photos – Steph and Ayesha’s Little Girl Is Growing Up

Steph and Ayesha Curry’s Daughter Ryan Looks All Grown Up in Sweet 7th Birthday Photos Back in the time, the couple celebrated their middle child’s birthday just…

Inside LaMelo Ball’s $10M mega mansion, with 11 bedrooms, a huge swimming pool, and a private staircase down to the ocean

The former Illawarra Hawk, who formerly resided in Wollongong, is now not only an NBA player for the Charlotte Hornets, which are owned by Michael Jordan but…

Michael Jordan: The Richest Athlete of All Time – A Milestone Achievement with Assets Worth up to 1.7 Billion Dollars ‎

Michael Jordan Soars to New Heights as the Wealthiest Athlete in History with $1.7 Billion in Assets In a remarkable turn of events, basketball legend Michael Jordan…

Lebron James always tries his best to provide for his family and children, even while developing his career

LeBron James, synonymous with basketball excellence, has achieved greatness on the court that few can rival. With four NBA championships, multiple MVP awards, and a consistent presence…

After each season, Stephen Curry and his family take a vacation aboard a luxurious boat

Three-point maestro and Golden State Warriors’ talisman, Stephen Curry, is making waves off the basketball court with the recent acquisition of a lavish yacht, signaling a new…

Leave a Reply

Your email address will not be published. Required fields are marked *